Oleg TomenkoSales & Marketing enthusiast

Oleg TomenkoSales & Marketing enthusiast

Cold email ROI & volume calculator

You need to set up the backup domain for cold email outreach to not put at risk your primary domain. To send a high volume of cold emails by creating multiple domains and cold email accounts. 
But how many domains do you need, and how many mailboxes to set up for each domain? Here you can calculate it using the best cold email practices, deliverability and safety.

cold email ROI & volume calculator

Contact to Outreach per Month

500

Emails in Sequence

3

How old is your domain?



Total Emails per Month

1000

Mailboxes Needed

1

Backup Domains Needed

1




Will be added soon: ROI - how to build your outbound funnel predictionOpen RateReply RatePositive Reply RateDemo Conversion RateClose RateROI

How it works

Select how many prospects you need to reach monthly, and then how long your sequence is. I recommend using 3 emails per sequence for small batches with high personalization and 5 emails per sequence for higher volume.
These calculations are approximate, based on my recommendations:1) The maturity of the domain stands for the approximate safe amount of emails per day that should be sent from it. For the brand-new domain, safe number is 30 per mailbox per day, for the the old domain,I set 60. For some really old domains (2-3 years), I managed to send 100 emails per day, using safe mode with more domains and fewer emails per day is betterthough.
2) I use 22 days/month as a benchmark, given that you don't send at weekends.
3) I also recommend using a maximum of 4 mailboxes per domain.
When you start your cold outreach journey, it's better to use safe mode with more domains and fewer emails per day. 

Feedback

Send any feedback to moc.oknemotgelo%40gelo or find me (Oleg Tomenko) on Linkedin.