Outbound & B2B GTM EngineeringOleg Tomenko

Outbound & B2B GTM EngineeringOleg Tomenko

Notes

This is a kind of a blog but I don't really like "blog" because it means I need to write something substantial. Nevertheless, I do often write substantial things but sometimes there are little notes I'm jotting down.

Automate 'Wrong Person' Replies with Instantly and Clay

Cold Email Workflow Perfection: Automate 'Wrong Person' Replies with Instantly and Clay

"Wrong person" replies can be a goldmine of opportunities, since almost every person provides a valid contact to reach out to.

DFY cold email setup instantly.ai

DFY cold email setup on Instantly.ai

This quick guide and video show you how to set up Google Workspace mailboxes in seconds using Instantly.ai’s “Done-for-you” setup.

How To Set Up Google Workspace For Cold Email

How To Set Up Google Workspace For Cold Email

This is a step-by-step guide on how to set up Google Workspace mailboxes and connect them to Instantly.

checklist

Checklist Before Launching A Cold Email Campaign

It's designed to help you maximize your outbound efforts, avoid common pitfalls, and your open and reply rates. 

automation flow

Automated Lead Nurturing Flow in Mailchimp and Zapier

I created a comprehensive and fully automated workflow that triggered various actions based on the lead's preferences.

spam test

How to run a domain spam test on Glockapps

In this practical piece, I shared 8 simple steps of running a free domain spam test on Glockapps.

make automation for Upwork

Make + ChatGPT to receive and evaluate Upwork jobs

Not to scroll through the job feed in search of relevant jobs on Upwork, I set up an automated scenario and used ChatGPT to rate the jobs. 

man at a computer

Catch-all emails in cold email outreach

What are catch-all emails? How to identify them? And can they be used to your advantage in cold email campaigns? 

spintax

Spintax (Spin syntax) in cold email outreach

Spintax is a syntax format used to create variations of a specific piece of text. See how AI can help you personalize cold emails.

marketing automation

Sales Pipeline Optimization & Marketing Automation Case Study

Objective: organizing and boosting sales efficiency for better revenue prediction and individual performance evaluation.

Cold email outreach: 7 tips

Cold email outreach: 7 tips

This practical piece is about benchmarks of cold outreach and how I achieve them.Which tool works best for cold outreach?

Lemlist and Hubspot integration for cold outreach

Lemlist and Hubspot integration for cold outreach

The main goal is to keep data actual and save all touches with the prospects in the CRM system. 

content marketing funnel

Content marketing for IT outsource e-commerce company

I decided to create content not only as a part of the inbound marketing strategy but also as a part of the lead nurturing.

user communication

Data-driven email communication for EdTech company

The task: To implement MVP in communication with platform users because we believe it could increase re-activation and LTV.

migration

Migration to a CRM from Google Sheets

The goal was maintaining and systematizing the sales process to avoid chaos and determine the capacity of each sales rep and ROI for every sales/ marketing channel.